The event celebrates the arrival of spring and the sense of renewal in the city’s residents. These ideas are conveyed through the blurred images of flowers and the ladder-like layout. A complementary font was also selected to create an airy atmosphere and a sense of mystery.

The whole project

This series of merchandise for the Yesenin Museum is built on the poet’s love for his homeland and the beauty of his native land. The motifs of flowers and lace were used as symbols for these two images, creating a pattern and a font based on it.

We refreshed the company’s corporate identity, using the image of building structures as a metaphor for the company’s reliability for both buyers and sellers. We added a copper color to distinguish Roseltorg from other "blue" companies.

The whole project

Lifehacker is an online magazine that helps people "hack" their lives. The lighthouse metaphor emerged from the magazine’s values. It’s based on the idea that life is a complex journey, filled with questions and doubts, and Lifehacker is a beacon of light ahead, where you’ll be warmly welcomed and helped.
*The developed identity is a concept.

The whole project

In Bloom is a brand that produces garden accessories, embracing the beauty of nature, minimalism, and practicality. The design is inspired by the Japanese understanding of beauty — the beauty of change and the enjoyment of the moment. The image of foliage was used as a basis — it embodies the beauty of nature, the enjoyment of the moment, and the fluidity of movement.

The whole project

Others is a Dagestani clothing store whose idea is to bring elements of Dagestani national culture into modern fashion.
The identity is based on a combination of Dagestani national culture and modern fashion — a comparison of vintage and modern photographs, united by motifs from reimagined Dagestani ornamentation.

The whole project